Privacy Policy

Last Updated: 17.08.2023

Welcome to www.lutz.com ("we," "us," or "our"). We are committed to protecting your privacy and safeguarding your personal information. This Privacy Policy outlines the types of information we collect, how we use and share it, and the choices you have regarding your personal data. By accessing or using our website, you agree to the terms and practices described in this Privacy Policy.

Lutz.com is owned by Lutz.bg Ltd. ('we', 'the Company', 'our' or 'us', as applicable) with its registered address at

Lutz.bg Limited
23 Drazki str.
9000 Varna, Bulgaria

Information We Collect

Personal Information

We may collect personally identifiable information, including but not limited to your name, email address, postal address, phone number, and any other information you provide when you use our website, subscribe to our newsletters, fill out forms, or interact with our services.

Non-Personal Information

We may also collect non-personal information such as your browser type, operating system, IP address, device type, and usage data. This information is collected to improve the functionality and user experience of our website.

How We Use Your Information

Through your use of our website, we may also gather certain information about your use of our website. We collect and store certain other information automatically whenever you interact with our website. This may include:

  • your IP address,
  • browser information,
  • date and time of access,
  • your own campaign ID,
  • reference site domain name.

This information is used to analyze and improve our website; to personalize the website and our communications with you. Our legitimate interest follows from these purposes of data collection.

Sharing Your Information

We do not sell, trade, or otherwise transfer your personal information to outside parties without your consent. We may share your information with trusted third-party service providers who assist us in operating our website, conducting business, or serving you, as long as they agree to keep this information confidential.

Cookies and Tracking Technologies

Our website may use cookies and similar tracking technologies to enhance your user experience, gather information about how you interact with our website, and provide personalized content. Please read our Cookie Policy to get further information.

Data Retention

We will retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. The criteria used to determine the retention period include:

  • The length of time we have an ongoing relationship with you and provide our services to you.
  • Whether there is a legal obligation to which we are subject (for example, certain laws may require us to keep records of transactions for a certain period of time).
  • Whether retention is advisable considering our legal position (such as in regard to applicable statutes of limitations, litigation, or regulatory investigations).

When your personal information is no longer required for the purposes for which it was collected, or as required by applicable laws, we will securely delete, destroy, or anonymize it.

Please note that even after your personal information is deleted, it may continue to exist in backups or archival copies for a reasonable period of time for legal, regulatory, or legitimate business purposes.

For specific details about the retention periods applicable to your personal information and the criteria used to determine these periods, please contact us using the information provided in the "Contact Us" section of this Privacy Policy.

Data Security

We employ industry-standard security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction.

Your Rights

If you are a data subject in the European Economic Area (EEA), you have certain rights under the General Data Protection Regulation (GDPR) that may apply to the personal information we collect and process. We respect and uphold these rights, and we are committed to ensuring the privacy and protection of your personal information.

You have the following rights with regard to your personal information:

Right to Access: You have the right to request access to the personal information we hold about you. This includes the right to obtain confirmation of whether we process your personal information and, if so, to access a copy of the personal information we hold about you.

Right to Rectification: You have the right to request the correction of inaccurate or incomplete personal information we hold about you.

Right to Erasure (Right to Be Forgotten): In certain circumstances, you have the right to request the erasure of your personal information, especially if the data is no longer necessary for the purposes for which it was collected, or if you withdraw your consent and there is no other legal basis for processing.

Right to Restriction of Processing: You have the right to request the restriction of processing your personal information, particularly if you contest the accuracy of the data or if the processing is unlawful, but you oppose erasure.

Right to Data Portability: You have the right to receive your personal information in a structured, commonly used, and machine-readable format, and to transmit that data to another data controller, where technically feasible.

Right to Object: You have the right to object to the processing of your personal information based on legitimate interests or for direct marketing purposes. You may also have the right to object to automated decision-making and profiling.

Right to Withdraw Consent: If we rely on your consent to process your personal information, you have the right to withdraw that consent at any time. This will not affect the lawfulness of processing based on consent before its withdrawal.

Right to Lodge a Complaint: If you believe that we are not processing your personal information in compliance with applicable data protection laws, you have the right to lodge a complaint with a supervisory authority.

You can manage your personal information, update your preferences, or opt-out of certain communications by contacting us at privacy@lutz.com. We will respond to your request within the timeframe required by applicable data protection laws and regulations.

Children's Privacy

Our website is not intended for children under the age of 16. We do not knowingly collect personal information from children. If you are a parent or guardian and believe we may have inadvertently collected personal information from your child, please contact us to have the information removed.

Changes to this Privacy Policy

We reserve the right to update or modify this Privacy Policy at any time. Changes will be posted on this page, and the effective date will be updated accordingly.

Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or your personal information, please contact us at privacy@lutz.com.

By using our website, you acknowledge that you have read and understand this Privacy Policy and consent to the practices described herein.